The Achachay Route
A structured path to prepare and approach the U.S. market with clarity and intention.
1. Achachay Fit - Define your Go-To-Market Playbook
Using your inputs, we develop a clear view of your priority SKUs, pricing logic, market potential, and the concrete steps required to prepare your brand for the U.S.
2. US Retail Readiness & Expansion Strategy - From Product to Buyer Access
We align product, pricing, narrative, and go-to-market strategy so your brand is ready to grow – and approach the market with clarity and direction.
Who is this for?
Achachay Fit is built for Latin American brands at two key stages of U.S. expansion: those exploring the opportunity and those preparing to become retail-ready.
Brands Exploring U.S. Expansion
For brands looking for clarity, a structured roadmap, and a clear understanding of what the U.S. market requires before investing time and capital.
Brands Building Retail Readiness
For brands with proven U.S. traction that are ready to strengthen their strategy before scaling further.
If you’re still early, that’s okay.
The goal is to understand where you are today – and determine your best next move.
Product Categories
We work with Latin American CPG brands across categories such as:
Food & Beverage
Beauty & Personal Care
Supplements
Home & Lifestyle
The Benefits of Working with Achachay
01.
Strategic Clarity
Make informed decisions about U.S. expansion with a clear Go-To-Market plan before committing significant resources.
02.
Reduced Risk
Identify gaps early and avoid costly trial-and-error across pricing, operations, and channel selection.
03.
Focused Execution
Prioritize the right products, channels, and next steps instead of spreading effort across unvalidated opportunities.
04.
Data-Informed Validation
Test and validate products using real signals before scaling into broader retail execution.
05.
Buyer-Ready Preparation
Prepare your brand, story, and offering to meet U.S. buyer expectations with confidence and credibility.
06.
Structured Path Forward
Follow a clear, step-by-step route from strategy to validation to execution – designed to support sustainable growth.
The Achachay Advantage
Market Readiness
Structured Expansion Model
Channel & Go-to-Market Strategy
Buyer Access (When Ready)
Brand Testimonials
Thank you Carolina and Achachay team for your feedback which included our readiness to enter the US, and gave us an honest analysis of where we are as a company in order to draw a roadmap for exporting in a nearby future. You can really tell the expertise in the subject and the excellent service given by the team. Would definitely recommend their services 👍
